Idealease Holds Its First eMV Demo Day
On November 2nd, Idealease invited customers, prospects, and the media to take part in a hands-on experience in Kennesaw, Georgia, with the latest in cutting-edge electric vehicle technology—the International eMV.
Experts and executives from Idealease, International, and Idealease of Atlanta were on hand to welcome everyone and share their knowledge and experience of and with the new truck, the rapidly evolving technology, and the regulations and mandates affecting the industry.
Photo: Adrian Dinu
“Our customers look to us to provide our expertise and professional insight as it relates to their fleet of trucks,” said Lance Bertram, Senior Vice President, Sales, Marketing and Distribution at Idealease. “While we were initially hesitant to get involved with zero-emissions technology, once we began hearing serious interest from our customers, we knew the time was right to dive in and get involved.”
Attendees spent the morning learning about the International eMV from Jesus Sosa, the West/Southwest Zero Emissions Manager from Navistar, who explained the functions and capabilities of the new vehicle. “Electric trucks aren’t for every customer, but at the same time, every fleet has a route that is perfect for an electric truck,” he said.
Sosa also highlighted the obvious cost-of-ownership advantages of saving significantly on both fuel and maintenance costs while also noting that battery technology is continuing to improve and evolve at a rapid pace. “When you replace the initial batteries around the five-year mark, it's possible you'll see the performance of the truck improve beyond what it was capable of when new."
Another key message to those in attendance, from both Idealease and International, was how both companies will work with every customer to help them prepare for and deploy eMVs in their own fleets. From facility requirements and charger placement to conversations with utility providers and route analysis, customers will be set up for success from the get-go.
Photo: Scott McKenna
After lunch, attendees were treated to a turn behind the wheel as they steered the eMV out on the road for their first experience with the technology. Overall impressions of the truck were excellent with everyone generally agreeing that EV technology has a place in their fleets, whether now or in the future.
Here’s what some participants had to say:
Jeffrey Hulsey – Piedmont Precast
Alonzo Jenkins – Mellow Mushroom
Alan Hensley – Spectra Gutter Systems
While appreciating the truck and the technology, the business case for other users isn’t quite there just yet. Navigating difficult terrain or hauling very heavy loads can diminish the battery’s performance and that makes a big difference for some businesses, especially when diesel is still reasonably priced.
Overall, the Idealease Demo Day was a big success and served its purpose as a fantastic way for curious customers to not only hear up-to-date information about EV technology directly from International, but to also ask questions and even be one of the first to take a turn behind the wheel.
If you’d like more information about the International eMV and discuss whether this cutting-edge vehicle is right for your business, please reach out to your local Idealease affiliate to start the conversation.